“It’s important to identify who your target audience is and their interests, so you can create content for them." - Sherley Joseph.
Networking is a key ingredient of any successful business, and as Entrepreneurs it can take us beyond where we could have ever imagined.
But what happens if you notice a gap in the type of network you need? You create one! Well, that’s what this week’s guest - Sherley Joseph, Founder of Black Canadian Creators - did when she noticed that she couldn’t find a way to connect with other Black Canadian creators.
In this Episode, Sherley shares her story of starting a podcast before it was as popular as it is now, and where that journey took her.
She also talks about:
- How she was able to turn a frustration into starting her own community.
- The lengths that she had to go to in order to get noticed by her peers.
- The biggest advantage that comes from building a digital community.
Sherley Joseph is a Co-founder of The Chonilla Network, which is a podcast collective with thought-provoking and entertaining shows in Canada and the US. She is also the creator of the Black Canadian Creators digital community on Facebook and a podcast host. With a background in Radio Broadcasting from Humber College and over 15 years of experience in the new media tech industry, she aims to create a multicultural podcast platform and communal realm through various online social channels. Her primary focus is on BIPOC women, but she also wants to create a bridge between businesses/entrepreneurs and Black Creators in the digital realm in Canada. As a Divom (Diva+Mom) of three, Sherley is passionate about supporting Black Creators and loves music, and photography, which inspire her content creation.
Connect with Sherley:
The Black Canadian Creators Directory
Does the thought of quitting your 9to5 for your side hustle excite AND scare you at the same time? Do you feel like you'll put in all this money just for it to fail? It's time to overcome that fear of failure... Fear of judgment... Fear of losing control! You want to be in control of your time and have YOUR OWN thing! That's where The Shine to FIVE Movement comes in! Find out more and join the VIP list hereto be the first to know when doors open up again in BRIEFLY FOR Q2!
Speaking of losing money, where does this FEAR come from? Have you ever thought about your Money Mindset (aka your relationship with Money and the stories you have about it)? Join our mailing list here to get an easy exercise that will change how you feel about MONEY!
And as ALWAYS - I am just a click away and ready to chat with you privately (for only 15 mins) about what's next on your journey from employee to ENTREPRENEUR. You can ask about the 3D Exit Strategy™; it sets you up with a detailed action plan to help you grow your side-biz AND shift your Employee Mindset, so you can confidently leave your 9to5 within your desired timeframe!
Be sure to let me know how you're doing in a DM! Find me on Instagram
Have a Sparkling Day!