Side Hustle GROWTH
Heya Heya Heya Friend, Welcome to the Side Hustle GROWTH Podcast! THE ultimate destination for ambitious women juggling full-time jobs and side hustles, who are READY to turn their passion projects into profitable businesses.
Hosted by Christen N. James (CJ)—a Certified Life Skills Coach, Master Mindset Coach, and Creator of the Shine to FIVE™ Method—this podcast equips you with the tools, Mindset shifts, and strategies to quit the 9to5 and embrace entrepreneurship with CONFIDENCE.
In this Side Hustle podcast, CJ’s mission is simple: help you step into your Power, overcome self-doubt, and design a life where you go from having a boss to BEING THE BOSS.
With years of experience coaching women who dream of freedom and flexibility, CJ has helped hundreds of side hustlers stop “throwing spaghetti at the wall” and instead build businesses that work for them.
Her holistic approach—rooted in Emotions, Mindset, and Strategy—means she’ll meet you where you are while showing you the steps to where you want to go.
With her real talk, compassionate coaching, and signature 3D Exit Strategy™ (DEDICATE, DECIDE, DEPART), CJ gives you the clarity and tools to transform your life.
Here’s what sets THIS Podcast apart:
✨ Real-Life Business Lessons: Learn practical tips to earn extra cash, build systems, and embrace a money mindset.
✨Women-Centered Conversations: Episodes tailored to the challenges women face balancing a full-time job and growing a second income.
✨Holistic Approach: With CJ, it’s not just about the hustle—it’s about your emotions, mindset, and self-care.
✨Diverse Topics: From passive income strategies and simple marketing tips to accountability hacks and time freedom, there’s something for everyone.
✨Inspiring Stories: Hear from CJ’s guests—entrepreneurs and side hustlers who’ve been where you are and found success.
New episodes drop every Thursday, filled with actionable insights and stories to inspire your journey. There's a mix of solo episodes with CJ keeping it real and candid, plus interviews with Side Hustle pros and Small Business owners.
Popular Topics:
- How to build a second income without Burning Out
- Passive income ideas for busy professionals
- Time freedom through better Systems
- Shifting to a Six-Figure Mindset
- Overcoming fear of judgment, failure, or uncertainty.
Listeners rave about CJ’s ✨energy, relatability, and practical advice✨. Whether you’re commuting to work, unwinding after a long day, or brainstorming your next business move, this podcast feels like a motivating chat with your Homegirl and Business Coach all rolled into one!
Expect to feel:
💡 Inspired to take ACTION with practical steps you can implement immediately.
🧘🏽♀️ Grounded with a HOLISTIC approach that prioritizes your well-being.
🔥 Empowered to own your journey and create the life you TRULY want.
Subscribe to the Side Hustle GROWTH Podcast for weekly episodes packed with tips, strategies, and motivation to help you SHINE and THRIVE.
DON'T DO IT ALONE! Become part of a community of like-minded women who are chasing their dreams and building businesses they love.
👥 Check out the Side HustleHER Club https://www.sidehustleherclub.com to connect with other driven side hustlers, access exclusive resources, and level up together.
For more tools, insights, and to learn more about CJ’s coaching, visit https://www.christennjames.com .
Let’s SHINE and thrive together!
Subscribe now and take the first step toward being YOUR OWN Boss!
Side Hustle GROWTH
How to Stand Out Online by Owning Your Niche, with Dalesa Bady.
Text Me, I'd LOVE to hear from YOU!
Have you ever felt like you need to talk to everyone to get clients?
My guest, Dalesa Bady, knows firsthand that niching down can feel scary—but it’s the key to standing out and attracting the right people.
In this episode, Dalesa shares:
✅ How she went from a general coach to serving women leaders in Insurance
✅ The trial-and-error process of finding her Niche
✅ Why narrowing your Focus actually opens more doors
If you’re struggling to carve out your space online, this conversation will show you the power of specificity.
🎧 Tune in now and take the first step toward owning your niche!
Chapters
00:00 – Intro & Welcome
01:20 – Dalesa’s Background in Insurance
04:30 – The Unexpected Entrepreneurial Influence
05:39 – Feeling the Pull Toward Something Bigger
06:06 – Getting Into Coaching & Making the Leap
07:30 – The Trial-and-Error of Finding a Niche
10:35 – The Moment That Validated Her Niche
12:00 – Why Being In Your Audience Matters
15:30 – The Shift in Online Presence After Niching Down
20:45 – How to Stop Fearing Exclusion & Own Your Space
25:20 – Final Advice for Women in Business
32:00 – Wrap-Up & Where to Connect
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Dalesa Bady, Founder and CEO of Pursue What Matters, is a Career Coach helping women secure multi- 6-figure roles in the insurance industry, so it’s easy for them create impact and achieve the financial freedom they ultimately desire.
Dalesa is a former actuary and has nearly 15 years of experience in the property and casualty insurance industry. She has worked at USAA, Pinnacle Actuarial Resources, and GuideOne Insurance, leading world-class actuarial and data analyses for multi-million dollar business portfolios.
🔗Connect with Dalesa on LinkedIN
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Ready to level up your side hustle?
Whether you're just starting out or looking to grow, we’ve got three membership levels to support you at every stage of your journey. Get access to exclusive resources, expert guidance, and a powerful community of women JUST LIKE YOU!
Visit sidehustleherclub.com to join today!
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Crush Goals, Master Time & Stay Consistent ALL 2025 with the Side Hustler's Quarterly Guide!
It's the ultimate resource designed to simplify your business planning on a quarterly basis.
Discover a guide that's dedicated to helping you set rock-solid goals, improve time management, and maintain consistency in your side hustle.
Let's turn your aspirations into accomplishments, together! Click here to grab your copy TODAY!
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🌐 Visit my Website
🙌🏽 Book a 15-min ✨VIBE Check✨
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Stay Encouraged, my Friend - Have a Sparkling Day!